Once similar to Weight Watchers,NutriSystem reinvented itself after going into Chapter 11 in 1993.It's now an online operation that sells packaged meals in "that contain 28 days" worth of food.The plans go easy on dieters,letting them enjoy tacos,pot roast,and"fudge graham bars."The company's directmarketing model offers customers more anonymity and lower prices than coventional weight-loss centers.Effective marketing,new food programs set to launch next year,and expansion to Canada,Britain,Germany,Australia,and Japan should drive further gains.
同WW一样,NTRI自1993年11月以来再次被提及。现在它采用在线运转,销售28天计划的包装膳食。这项计划非常适合节食者,让他们喜欢上玉米面、炖肉、较粗的麦制品。公司直销模式可以更廉价甚至匿名提供给常规的减肥中心。有效的销售方式,新的食品销售计划将在明年继续实施,并且将开展到加拿大、英国、德国、澳大利亚、日本等。